
Why Doesn't My Insurance Cover Relationship Therapy and Coaching?
[Stacking pennies.] When we think about mental health, we often focus on individual struggles — depression, anxiety, or stress. But what’s frequently overlooked is the impact of relationship dynamics on mental well-being. Whether it’s in a family setting or a romantic relationship, the health of these connections plays a significant role in our overall mental state. Yet, relationship counselling and therapy are rarely covered by insurance plans. This gap in coverage is troubling, given how intertwined mental health and relationship health truly are. The statistics are clear: relationship issues significantly contribute to mental health challenges. Research shows that individuals in unhappy or strained relationships are at a higher risk of experiencing anxiety, depression, and stress. In fact, according to the American Psychological Association, chronic relationship conflict is a key factor in the development of mental health disorders. Additionally, studies have found that couples in distress are three times more likely to experience symptoms of depression. And it’s not just romantic relationships that have this impact — family dynamics, work-related relationships, and even friendships can deeply affect one’s mental health. Despite these well-documented connections, relationship counselling and therapy remain excluded from most insurance schemes. This exclusion seems out of step with the growing awareness of mental health’s importance. Mental health services that focus on individual therapy are important, but they often miss the relational roots of many people’s struggles. By not offering coverage for couples or family therapy, insurance providers are neglecting a vital area of support. The lack of coverage also makes relationship counselling and coaching inaccessible for many people. Therapy sessions, especially those focused on relationships, can be expensive, and for couples or families already under stress, the cost can be a barrier to seeking help. As a result, many people go without the support they need, and their mental health — and often their relationships — continue to deteriorate. This is why tools like Inetta AI are so essential. Inetta AI offers relationship support that’s accessible and personalised, helping users navigate everything from romantic partnerships to work relationships. By offering guided conversation prompts and expert insights, Inetta helps people address conflicts and improve communication, all from the convenience of their phone or computer. For individuals who may not have the resources for traditional therapy, Inetta AI is a valuable alternative that provides ongoing support. “There needs to be broader access to relationship-focused mental health services. Insurance companies and employers should recognize that supporting healthy relationships isn’t just about personal well-being — it’s also about enhancing productivity and fostering a healthier society.” When employees have healthy relationships — whether at home or at work — they tend to be more focused, engaged, and productive. Relationship stress can be a major distraction, leading to decreased performance, absenteeism, and burnout. Employers who prioritise mental health by offering benefits like relationship coaching or therapy are likely to see positive returns in terms of employee well-being and productivity. Imagine the difference if more companies adopted tools like Inetta AI — providing their employees with the ability to strengthen relationships in all areas of their lives. At the end of the day, mental health isn’t just an individual issue. It’s deeply affected by our interactions and connections with others. “And until relationship coaching and therapy are included in insurance plans, we’re missing a huge piece of the mental health puzzle.” It’s time for insurance providers and employers alike to acknowledge the profound impact of relationships on mental well-being and productivity, and to make relationship counseling more accessible to everyone.
Peter Bouchard